I run a small shop and try to keep up with what other brands are doing on Instagram, especially who they're following lately. But scrolling through hundreds of profiles in their following list takes way too much time, and I never know if I'm actually seeing the recent ones or just random accounts Instagram decides to show first. Does anyone know a trick or a simple tool to see the most recent follows on Instagram in the right order without wasting half my day?

Tell me about it. I was dealing with the exact same thing. Instagram purposely messes up the order of who people follow so you end up scrolling forever. But there is one trick that actually saves time. I recently came across recentlyfollowedcom where you can see latest followers Instagram in the right chronological order without all the random noise. Just pop in any public account, and it shows you who they followed most recently. It's a game changer when you're trying to keep an eye on competitors without wasting half your day on endless scrolling.